Local Now Channel   

Broadcast Package

Role – 2D animation

Client – LocalNow

Produced at – Trollback

We developed a Mondrian grid inspired broadcast package for Local Now, a sister steaming and television service of the Weather Channel. The package includes the welcome opener, variety of logo opens, segment animations, story transitions, category transitions and more.  The design fuses clean, grid precision with colorful palettes and  trendy iconography to offer a intuitive cross-platform experience.

Brand

Logo Animation and Design

Social Media

Using customized iconography

Horizontal and Vertical Transitions

Grid system inspired by the Mondrian grid

Stills